Google Adwords campaign design (Setup)

Description

Google AdWords is the means of advertising and promoting a business on the first page of Google. You may have noticed that when you do a Google search for a service or product, in the first places of the results there is an Ad to the left of the page address or an Ad to indicate depending on the language used by your browser. 

This indicates that the result is displayed in the first place or on the first page of Google with a paid ad from Google AdWords. 

What does this mean;; 

This means that the business is displayed on the first page of Google because of the paid advertising that runs using Google AdWords. In other words, if this business did not use AdWords, then it probably would not appear as a result in search engines so customers would not be able to find this business in the vast world of the internet.

By creating a Google Adwords campaign you can:

1. Get ranked by search engines by country and direct visitors looking for accommodation in Google Search Maps with keywords you’ve specified.
   
2. Increase your sales and customer base through numerous searches with immediate results in a matter of hours!
   
3. Pay only for results such as clicks to your website or calls to your business.
   

You are only charged when someone visits your page

Google uses the PPC (Pay Per Click) model to charge for its advertising services. This means that you are only charged for advertising your business ONLY when the person concerned clicks on your ad and is directed to your page. 

You can “filter” your customers in a very specialized way

Google AdWords lets you determine the demographics of the customers you want to reach, their interests, the media they use when searching on Google (smartphone, tablet, desktop) and many other “filters” to narrow down your ad to those customers who are most likely to buy a product from your business.