{"id":4291,"date":"2018-03-30T08:33:56","date_gmt":"2018-03-30T08:33:56","guid":{"rendered":"http:\/\/abouthotelier.com\/?p=4291"},"modified":"2019-08-27T12:49:55","modified_gmt":"2019-08-27T12:49:55","slug":"high-season-rates-management","status":"publish","type":"post","link":"https:\/\/abouthotelier.com\/en\/high-season-rates-management\/","title":{"rendered":"\u039c\u03b5\u03b3\u03ac\u03bb\u03b7 \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c3\u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03ba\u03c1\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2! \u03a0\u03cc\u03c3\u03bf \u03ad\u03c4\u03bf\u03b9\u03bc\u03bf\u03b9 \u03b5\u03af\u03c3\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c4\u03bf\u03c5\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03b5\u03c1\u03af\u03bf\u03b4\u03bf;"},"content":{"rendered":"<p>\u039c\u03c0\u03b1\u03af\u03bd\u03bf\u03c5\u03bc\u03b5 \u03c3\u03b9\u03b3\u03ac \u03c3\u03b9\u03b3\u03ac \u03c3\u03c4\u03b7\u03bd \u039c\u03b5\u03b3\u03ac\u03bb\u03b7 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\u03c3\u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03be\u03b5\u03bd\u03bf\u03b4\u03cc\u03c7\u03c9\u03bd, \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03b1\u03bd\u03c4\u03b9\u03bb\u03b7\u03c0\u03c4\u03ae \u03b7 \u03b1\u03bd\u03b7\u03c3\u03c5\u03c7\u03af\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b1 \u03c0\u03bf\u03cd \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03c1\u03b1\u03c6\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b9 \u03c3\u03c4\u03ac\u03c3\u03b7 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03c1\u03b1\u03c4\u03bf\u03cd\u03bd. \u0397 \u03b1\u03c0\u03ac\u03bd\u03c4\u03b7\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ae, \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>\u0394\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03c4\u03bf\u03c5\u03c2 OTas!<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\u03a3\u03c5\u03bc\u03c6\u03b9\u03bb\u03b9\u03c9\u03b8\u03b5\u03af\u03c4\u03b5 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b9\u03b4\u03ad\u03b1 \u03c0\u03c9\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03af\u03c4\u03b5 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03c1\u03b1\u03c6\u03b5\u03af\u03c4\u03b5 \u03b5\u03bd\u03b1\u03bd\u03c4\u03af\u03bf\u03bd \u03c4\u03bf\u03c5\u03c2. \u0397 \u03ba\u03c1\u03c5\u03c6\u03ae \u03b1\u03c1\u03c7\u03ae \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c9\u03c3\u03c4\u03ae \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03bf marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03b9\u03c3\u03bf\u03c1\u03c1\u03bf\u03c0\u03af\u03b1. \u03a0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03c3\u03c4\u03b5 \u03c3\u03b5 \u03b8\u03ad\u03c3\u03b7 \u03bd\u03b1 \u03b4\u03b5\u03c7\u03c4\u03b5\u03af\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03c3\u03c4\u03ae\u03c1\u03b9\u03be\u03b7 \u03c4\u03bf\u03c5\u03c2 \u03cc\u03c4\u03b1\u03bd \u03b7 \u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03ba\u03c1\u03ae (\u03c0\u03c7. \u03ba\u03b1\u03c4\u03ac \u03c4\u03bf\u03c5\u03c2 \u03c7\u03b5\u03b9\u03bc\u03b5\u03c1\u03b9\u03bd\u03bf\u03cd\u03c2 \u03bc\u03ae\u03bd\u03b5\u03c2) \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03c5\u03c2 \u00ab\u03b5\u03ba\u03bc\u03b5\u03c4\u03b1\u03bb\u03bb\u03b5\u03c5\u03c4\u03b5\u03af\u03c4\u03b5\u00bb \u03cc\u03c4\u03b1\u03bd \u03b7 \u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b7 (\u03b2\u03bb. \u03c4\u03bf\u03c5\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03b5\u03c1\u03af\u03bf\u03b4\u03bf\u03c2) \u03bc\u03ad\u03c3\u03c9 \u03cc\u03bb\u03bf \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03c9\u03bd \u03bd\u03ad\u03c9\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd. \u03a4\u03bf \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03cc \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b5\u03bd\u03c3\u03c9\u03bc\u03ac\u03c4\u03c9\u03c3\u03b7 \u03c4\u03bf\u03c5 <a href=\"https:\/\/abouthotelier.com\/hotel-price-check\/\">Price Check Widget<\/a>\u00a0\u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03bb\u03cd\u03bc\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c3\u03b1\u03c2.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0391\u03bd\u03b5\u03c0\u03b9\u03c6\u03cd\u03bb\u03b1\u03ba\u03c4\u03b1 \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd, \u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03b5\u03bc\u03c0\u03bb\u03bf\u03c5\u03c4\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ac \u03bc\u03b5 \u03bd\u03ad\u03b5\u03c2 \u03c0\u03c1\u03bf\u03c4\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b2\u03b5\u03bb\u03c4\u03b9\u03ce\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03c3\u03b1\u03c2, \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b4\u03b7\u03bc\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bb\u03cd\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03c4\u03b5 \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2. \u0397 \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03c4\u03ad\u03c4\u03bf\u03b9\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9 \u03b5\u03cd\u03ba\u03bf\u03bb\u03b1 \u03ba\u03b1\u03b9 \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1 \u03bc\u03ad\u03c3\u03c9 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03c9\u03bd \u03c0\u03bb\u03b1\u03c4\u03c6\u03bf\u03c1\u03bc\u03ce\u03bd, \u03cc\u03c0\u03c9\u03c2 \u03b1\u03c5\u03c4\u03ae \u03c0\u03bf\u03c5 \u03b5\u03bc\u03b5\u03af\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03b9 \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03c4\u03c9\u03bd \u03be\u03b5\u03bd\u03bf\u03b4\u03cc\u03c7\u03c9\u03bd, \u03c4\u03b7\u03bd \u201cHotel Manager Platform\u201d \u03c4\u03bf\u03c5 <a href=\"https:\/\/abouthotelier.com\/hotel-price-check\/\">Price Check Widget<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0397 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 Competitors Analysis \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03bd\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c4\u03b9 \u03c3\u03c5\u03bc\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03ba\u03b1\u03b9 \u03ba\u03b1\u03c4\u03ac \u03c0\u03cc\u03c3\u03bf \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03c4\u03b9\u03bc\u03ad\u03c2 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bb\u03cd\u03bc\u03b1\u03c4\u03bf\u03c2 \u03c3\u03b1\u03c2.<\/p>\n<p>&nbsp;<\/p>\n<p>\u03a4\u03bf \u03bd\u03b1 \u03b3\u03bd\u03c9\u03c1\u03af\u03b6\u03b5\u03c4\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 (ranking) \u03c0\u03bf\u03c5 \u03ba\u03b1\u03c4\u03ad\u03c7\u03b5\u03c4\u03b5 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c4\u03c9\u03bd \u03ba\u03b1\u03bd\u03b1\u03bb\u03b9\u03ce\u03bd \u03b4\u03b9\u03b1\u03bc\u03bf\u03bd\u03ae\u03c2 \u03cc\u03c3\u03bf\u03bd \u03b1\u03c6\u03bf\u03c1\u03ac \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7\u03c2 \/ \u03c4\u03b9\u03bc\u03ae\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03ba\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03c3\u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03b5\u03c2 \u03c4\u03b9\u03bc\u03ad\u03c2 (rate parity)\u03af\u03b4\u03b9\u03c9\u03bd \u03b4\u03c9\u03bc\u03b1\u03c4\u03af\u03c9\u03bd \u03b1\u03c0\u03cc \u03c4\u03b1 \u03ba\u03b1\u03bd\u03ac\u03bb\u03b9\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2 \u03b4\u03c5\u03bf \u03bf\u03c5\u03c3\u03b9\u03ce\u03b4\u03b5\u03b9\u03c2 \u03b2\u03ac\u03c3\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b4\u03b9\u03b1\u03bc\u03cc\u03c1\u03c6\u03c9\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c4\u03b9\u03bc\u03ce\u03bd \u03c3\u03b1\u03c2.<\/p>\n<p>&nbsp;<\/p>\n<p>\u03a4\u03ad\u03bb\u03bf\u03c2, \u03b7 \u03c0\u03c1\u03cc\u03c3\u03b2\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03c3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1, \u03cc\u03c0\u03c9\u03c2 \u03b7 \u03b1\u03bd\u03b1\u03bb\u03bf\u03b3\u03af\u03b1 \u03b4\u03b9\u03b1\u03b8\u03b5\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b5\u03c2 \u03ba\u03c1\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03b2\u03bf\u03b7\u03b8\u03ae\u03c3\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03b5\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03ae \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03bb\u03c5\u03bc\u03b1 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03b5\u03af\u03c4\u03b5 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03c4\u03bf \u03b1\u03bd\u03b1\u03b2\u03b1\u03b8\u03bc\u03af\u03c3\u03b5\u03c4\u03b5.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0397 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b5 \u03b8\u03ad\u03c3\u03b7 \u03bd\u03b1 \u03b5\u03c0\u03b5\u03ba\u03c4\u03b5\u03af\u03bd\u03b5\u03b9 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ce\u03c2 \u03c4\u03b9\u03c2 \u03b3\u03bd\u03ce\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03c9\u03c3\u03b7 \u03c3\u03b1\u03c2 \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03ad\u03c3\u03bf\u03b4\u03b1 \u03c3\u03b1\u03c2, \u03b5\u03b9\u03b4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c1\u03b9\u03c3\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bc\u03ae\u03bd\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03bb\u03b7\u03c3\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd. \u0393\u03b9\u2019 \u03b1\u03c5\u03c4\u03cc \u03bc\u03b7\u03bd \u03b1\u03b3\u03bd\u03bf\u03b5\u03af\u03c4\u03b5 \u03ac\u03bb\u03bb\u03bf \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03bb\u03cc\u03c7\u03b5\u03c1\u03b1 \u03ba\u03b1\u03b9 \u03b4\u03c1\u03ac\u03c3\u03c4\u03b5 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